The appearance of specialized applications in restaurants has been a revolution in the industry. The many benefits and utilities they offer facilitate the day-to-day management of both business managers and owners, as well as customers.
The percentage of users who use restaurant applications is increasing every day. For restaurants, like many other companies in other sectors, it allows them to offer more personalized experiences to their customers while enabling and rewarding their participation.
The percentage of users who use restaurant applications is increasing every day. For restaurants, like many other companies in other sectors, it allows them to offer more personalized experiences to their customers while enabling and rewarding their participation.
Benefits of Restaurant Apps
Provides a Higher Speed In Table Rotation
This results in less waiting for customers. With a mobile application, the restaurant can receive the orders that users place directly from their devices, without the need for human interaction from the company. Requests go directly to the kitchen so that during peak periods, customers will not need to wait for staff to be available to take care of their orders. It is also to serve many more people in less time possible in this way.
When placing an order over the phone, the waiting time decreases from the beginning of the process. Furthermore, once the food has been brought to the table, the customer can then use the app to pay immediately, without having to order and wait for the bill, saving time once again.
It is estimated that an application can make customers leave a restaurant having saved approximately 20 minutes. As a result, your table can be used by new customers more times. This means an increase in the restaurant's billing and an improvement in the customer experience.
Help Keep Your Customers Satisfied
The reduction of waiting times is a key condition to maintaining customer satisfaction. No diner likes sitting around waiting for their order to be taken, surrounded by restaurant staff in a rush. The results are often fewer unhappy customers, fewer complaints, fewer negative reviews, and the opportunity to offer a much more personalized experience - vital to any restaurant today.
Get More Loyal Customers
With a quick registration of the customer in the restaurant application, it will be enough to start enjoying loyalty and rewards plans. There is no need for physical cards, and any action such as registration, collection of points or visits to the restaurant can be documented in the fastest, most comfortable and easy way, which is a great incentive for the user.
Achieving customer loyalty through the application should be your primary objective since committed customers buy 90% more in establishments to which they are connected through an app.
Improve Control of Food Orders
To this day, the entire reception, preparation and delivery process has undergone a total revolution. Customers can now pay the order amount over the phone, reducing the chance that some will obstruct others at the front desk while they pay and collect their food.
The reduction of waiting times is a key condition to maintaining customer satisfaction. No diner likes sitting around waiting for their order to be taken, surrounded by restaurant staff in a rush.
Once again, customer satisfaction is repeated, who can arrive at the restaurant, pick up the order, and leave in a matter of seconds. This means that more orders can be processed more efficiently and you reduce queues in the restaurant, which in turn allows more new customers to walk in through the door.
Connect With Your Customers Through Push Notifications
Push notifications are generated through the restaurant's application itself and are one of the main elements that allow interaction with users. They send notifications on the screen of clients' mobile phones at specific times, thus achieving instant interaction with the user. The key is not to generate spam, but to offer you a communication strategy that makes sense and that provides real value to the customer when they need it.
And the truth is that when comparing the performance of email against that of these notifications, the figures are surprisingly favorable towards push notifications, which have rates of message display and users who click on the link, much higher than those of the email.
Push notifications are generated through the restaurant's application itself and are one of the main elements that allow interaction with users.
A restaurant application can offer many benefits to the restaurant in the same way that companies in other sectors are already improving the experience of their customers with mobile apps. There should be no difference for your restaurant establishment.
That is why taking advantage of this trend will mean an increase in customer participation that will allow you to significantly improve your dining experience and the results of our business.
The development of mobile app for restaurant is a growing trend and it is essential to consider many factors during the development of such app. Hyperlink InfoSystem can assist you in such regard. We can help you with an excellent food ordering app. The average cost of such app is between $5000 and $8000 depending on the features to be included.